Among the record number of entries in this year's New Zealand Pride in Print Awards, Auckland-based Label & Litho came away with the top award in the labels category.
The winning entry for Braguta’s Queen’s Auribee Honey was described by the judging panel as: ‘An excellent print job. A visually attractive Honey label that just stood out from most of the entries.’
Showcasing the New Zealand grown and bottled honey, the label was digitally printed in a wrap-around design that added visual impact. The judges complimented the use of foil and high build, adding: ‘A great job using a clever technique to create a gold foil look with digital.’