Troika receives investment from Fresh Equity

Troika Systems, a developer and manufacturer of anilox, flexo plate and gravure cylinder measurement systems, has received backing from investment firm Fresh Equity as it seeks to take the next steps in its strategic growth.

Phil Hall (left) and Simon Hughes (right)

Troika shareholders sought the backing of Fresh Equity to implement and manage the growth plans that are intended to increase distribution and new product development.

Fresh Equity is an investment company based in Birmingham, UK with a reputation for working with talented management teams with a view to developing businesses that have potential for significant growth.

Phil Hall, who will continue as a consultant and shareholder in Troika, said: ‘The Troika management chose Fresh Equity because of its wealth of financial, operational and strategic experience, I feel confident that I am handing the company I formed over 21 years ago into very safe hands.’

Simon Hughes from Fresh Equity said: ‘We are delighted to be involved with Troika. We rate its products and team very highly and think we can help them achieve the next stage in their growth.  We are also pleased that Phil, with 40 years of experience in this industry, will continue to help us in guiding the way forward.’

Following the investment, Troika will remain at its sales and manufacturing site, based in Highworth near Swindon, UK. All personnel will be remaining with the company.  

 

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