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  • 29 Mar 2019

Pyrotec PackMedia invests in Africa’s first Durst Tau 330 RSC to add digital label printing

Pyrotec PackMedia invests in Africa’s first Durst Tau 330 RSC to add digital label printing

Pyrotec PackMedia has invested in Africa’s first Durst Tau 330 RSC as it adds digital label printing.

Pyrotec has a national footprint with branches in major business centres across the country and offers an extensive range of services including on-pack informational and promotional devices, coding and labeling equipment, and self-adhesive products for offices and homes. It is part of the Pyrotec Group in Cape Town.

After three years of careful consideration, the 8-color digital label press was chosen to support the printer’s production goals of minimizing turnaround times and offering ever-shorter run lengths, as well as its entry into the world of digitally-printed self-adhesive labels.

Timothy Beattie, general manager at Pyrotec PackMedia, commented: ‘We investigated a range of options and finally pinpointed the best solution to meet our requirements. Durst offers the most advanced technology. There were compelling reasons for our choice when we compared print resolution (1200 x 1200dpi), speed of printing (78m/min) and printhead design (continuous ink circulation) between Durst and competitive digital label presses.

‘In addition, Durst offers eight colors on its UV inkjet press achieving between 95 percent and 98 percent of the Pantone color gamut, and, when the same substrate is used for consecutive jobs, set-up time and material waste is close to zero.’

He continued: ‘We’re entering the self-adhesive digital label market with the best technology that money can buy. For this venture, apart from investing in state-of-the-art equipment, we aim to leverage our reputation for solid customer service and to continue to work hard to maintain this reputation.’

Beattie noted that UV inkjet is the fastest growing technology when it comes to digital label printing. He also liked the fact there were no click charges and no limits to repeating run lengths.

Pyrotec expects the Durst Tau 330 RSC high-speed label press to increase efficiencies, open up new business opportunities, and further enhance its product and service offerings. ‘Using the latest digital technology will also enable us to enter entirely new markets, as we can print on a variety of materials including unsupported film,’ he said.

This purchase also ties in well with Pyrotec's vision of customer-centricity. ‘It will help us stay close to our customers offering them the best possible service and turnaround times along with beautiful, consistent print quality.’

The sale, led by Wayne Barker and Pierre Driver at Industrial Inkjet Specialists (IIS), Durst's distribution partner throughout South Africa and neighbouring territories, also included an AB Graphic Digicon Series 3 finishing machine.

Helmuth Munter, segment manager for label and packaging printing at Durst, said: ‘We are delighted that after such a thorough review of today’s market, and with a specific focus on the future, Pyrotec has chosen Durst technology to drive its growth. It is clear that the Durst Tau RSC’s market-leading capabilities, flexibility and productivity ticked all of Pyrotec’s boxes.’

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