Torraspapel pledges support for ‘Two Sides’ initiative

Posted in Latest News on February 12, 2009

Torraspapel, part of the Lecta Group, has joined the ranks of sponsors of the ‘Two Sides’ initiative, launched in October 2008 by the National Association of Paper Merchants (NAPM) of the United Kingdom with the aim of presenting factual information to dispel common myths about paper.

‘Torraspapel values this initiative as a means of educating the paper-buying public about environmental facts and encouraging responsible paper use,’ said the company in a statement. ‘It is fundamentally important to have a serious, balanced dialogue on the role of paper in society as a natural, renewable and recyclable means of communication, that helps improve the quality of people’s lives and contributes to a sustainable future.’

Click here for more stories about the Two Sides initiative on L&L.com.

Click here for more stories about Torraspapel on L&L.com.

Blog

Get involved and have your say

Carol Houghton: Will the QR code novelty wear off?

31 Jan 2012 | 2 comments

ComQi, a provider of digital signage and display technology, recently launched five new place-based mobile applications interacting with digital signage displays in a retail venue. As industry expert Mike Fairley says, ‘It’s one thing to link with digital signage in store, but if the consumer wants to follow-up at home then the communication link will also have to be with the label.’ Continue reading...