Global label industry on the up
Alexander Watson Associates (AWA) has pointed to some key metrics that it sees as showing 2013 as a year when ‘economic growth at last accelerated for the global label and product decoration industry’.
AWA’s Global Labeling & Product Decoration Market Update 2014 report is headlined by overall demand being up 3.5 percent over 2012 and a return to sustainable business levels in the developed European markets, it said. However, the North American market trailed global growth due to a decline in demand for glue-applied systems.
Growth in the emerging markets of China, India and South America also slowed, but continued to be the powerhouse for overall global growth.
The migration from established pressure-sensitive and glue-applied label formats to sleeving technologies continued, and positive growth in in-mold labeling was also in evidence.
Other elements of the Global Labeling & Product Decoration Market Update 2014 include raw material pricing, merger and acquisition activity and perceptions of the market’s future directions.
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