Linx appoints distributor in Colombia

Coding and marking specialist Linx Printing Technologies is strengthening its presence in South America with the appointment of a new distributor to support its operations in Colombia.

Linea Adhesiva, based in Sabaneta, Antioquia, is a manufacturer of labels and packaging materials, and a supplier of marking technologies including labeling and print-and-apply labeling equipment

Linea Adhesiva, based in Sabaneta, Antioquia, is a manufacturer of labels and packaging materials, and a supplier of marking technologies including labeling and print-and-apply labeling equipment. Through its strategic alliance with Solpack, the largest packing machinery manufacturer in Colombia, the company is able to offer complete packing line systems.

Linea Adhesiva will provide full sales and service support for Linx’s range of continuous inkjet printers, laser coders and thermal transfer overprinters, providing a choice of machines to meet the needs of a variety of end markets including food, beverage, pharma and healthcare, cosmetics and construction.

Linx has identified that the Colombian market is moving away from its dependence on oil with growth in a number of other sectors. New coding requirements are also being introduced for certain applications, for example the inclusion of temperature and time information on frozen products, and importer data and licence details for pharmaceuticals. This, it said, is leading to increased demand for coders with multiple line capabilities, along with typical requirements for reliable operation, and ease of set-up and changeovers.

Chris Pick, Linx Printing Technologies commercial director, commented: ‘Linea Adhesiva has an excellent reputation and a strong position in many key markets and is the ideal partner to support our market-leading coding solutions and maximize opportunities in emerging markets.’