Mondi supplying Twinings with pre-made stand-up pouches for tea packaging

Mondi has worked with UK tea producer R. Twining & Company to increase its shelf appeal with the use of pre-made stand-up pouches.

The pouches are used for tea bags in pyramid form as well as for loose leaf tea, and can be opened and reclosed using an integrated zipper

Twinings was looking for new and different ideas to position itself as an innovative supplier, and worked with Mondi to supply pre-made stand-up pouches with a special structure that allows the product to be partially seen through the packaging. To achieve visibility of the product on the shelf with the help of a transparent window, an EVOH barrier with high foil opacity was applied. The pouches are used for tea bags in pyramid form as well as for loose leaf tea, and can be opened and reclosed using an integrated zipper.

The products have been launched in the UK, with introduction to Western Europe and a project for the Australian market underway.

Thomas Gröner, head of innovation at Mondi Consumer Goods Packaging, said: ‘We have become a trusted partner for R. Twining & Company and are happy to once again demonstrate our innovative strength and creativity with the new packaging solutions. The pouches offer Twinings customers an entirely new experience when selecting from the shelf which has so far been dominated by regular carton packaging.’

Mondi also provides the Twinings brand with unprinted barrier pouches, tea bag envelopes (Envo) and inner wrap packs.