Neenah drops 'Paper' from corporate identity

Neenah Paper is transitioning its corporate identity to Neenah in an effort to reflect its growing presence in specialty niche markets.

Effective January 1, 2018, the company will become Neenah, Inc

Neenah is a specialty materials company focused on premium niche markets. Key products and markets include: advanced filtration media; specialized performance substrates used for tapes, labels and other products; and premium printing and packaging papers. The company is headquartered in Alpharetta, Georgia and its products are sold in over 80 countries worldwide from manufacturing operations in the US, UK and Europe.

Effective January 1, 2018, the company will become Neenah, Inc. The company's ticker symbol on the New York Stock Exchange will remain ‘NP’ and names of subsidiaries will not be affected.

Neenah CEO John O'Donnell explained: ‘As we've continued to successfully execute our strategy to increase our presence in growing and profitable specialty niche markets, the last name of “paper” does not sufficiently reflect the diversity of our current and future company.

‘The Neenah name, however, will continue to represent a product portfolio known for high performance and premium quality, as well as a company appreciated for its disciplined capital allocation and commitment to providing attractive returns to investors.’