Plastics association rebrands

A new logo represents the six facets of the plastics industry supply chain, including brand owners, equipment manufacturers, material suppliers, mold makers, processors and recyclers. Further, the association has added its first-ever tagline. ‘Better Industry. Better World’.

William R. Carteaux, Plastics president and CEO, commented: ‘To continue to drive the industry forward for decades to come, our national board made a decision to evolve our purpose-driven organization.

‘We’re not a society; we’re an association that helps to shape the future of the industry. Our new identity as the Plastics Industry Association reflects the way forward.’

Plastics supports the entire plastics supply chain, representing nearly one million workers in the US industry. Since 1937, the association has been working to make its members and the industry more globally competitive while advancing recycling and sustainability.

Jim Murphy, chair of the Plastics board of directors, and president and CEO of Davis Standard, said: ‘Our member-driven organization will continue to help the industry grow while promoting new technology through our trade shows and conferences.

‘At the same time, we’re going to work to evolve the way people think about plastics.’