RFID specialist SML has become a member of Auburn University’s RFID Center and taken a seat on its board of advisors.
Serving as a bridge between the academic and business communities, Auburn University’s RFID Center works with supply chain, retail, technology and manufacturing companies, and draws on the expertise of fellow faculty and students in the college of business, engineering and agriculture.
It has a focus on the implementation of RFID and other emerging technologies in retail such as supply chain and manufacturing. SML will provide expertise focused on enabling the evolution to omnichannel, providing better ROI for businesses and improving inventory accuracy. SML’s spectrum of RFID-enabled labels, tags, stickers and inlays will be on display and available for demonstrations at the lab.
Justin Patton, director of Auburn University’s RFID Center, said: ‘As the RFID market expands the need for solid tag and label solutions becomes ever greater, and we’re especially interested in the leadership SML has taken in the upstream supply chain operations with Clarity.
‘Brand owners and product manufacturers are coming to the forefront of the industry, and SML will play a large role on pushing the supply chain to fully realized serialized item level data sharing.’
Dean Frew, chief technology officer and senor vice president, RFID Solutions at SML Group, added: ‘We are thrilled to be part of Auburn University’s RFID Center and to be a part of such a prestigious organization is a great step for us.
‘We are expecting 2018 to be the biggest year in terms of RFID roll-outs and being a member of the center’s advisory board means we will be at the forefront at how retail and apparel industries can move into the future.’