Spear creates PS labels for new malt drink in UK
Spear has created pressure sensitive labels for a new non-alcoholic malt drink launched in the UK. The global converting group was involved in every step of the process from label design to application. Printed on metalized film using a 6-color screen and flexo combination, the design is accentuated by semi opaque colors to achieve an elegant metallic sheen.
Prevalent in Africa and the Caribbean, non-alcoholic malt drinks are gaining more widespread popularity in the UK and other parts of Europe.
Kayode Toyinbo, director of the African and Caribbean distributor Kato Enterprises, describes Ultimalt as a malt drink with ‘the highest quality brewing processes, the beautifully engineered bespoke bottle, the elegant packaging, and last but certainly not least, a full malt flavor fortified with B vitamins for nourishing goodness’.
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