Label Summit Latin America returns to Guadalajara

The summit will cover many hot topics such as business diversification, consolidation in the marketplace, packaging design trends, product security and material technologies and their applications. Featuring a cross-industry mix of expert speakers, the conference sessions are designed to help steer industry development and shape the way printers strategize their businesses.

The summit will also feature around 90 exhibitors as part of its table-top exhibition. Participating companies confirmed in addition to Avery Dennison so far include: acpo, AB Graphic, Armor, AVT, Bobst, Codimag, Durst, DuPont, Epson, Esko, Etirama, Flint Group, Fujifilm, Gallus, GEW, HP, Green Bay Mexico, Industrial Papelera Venus, Label Traxx, Mark Andy, Martin Automatic, Omet, Pantec, Rotoflex, RotoMetrics, SPGPrints, Sun Chemical, tesa Tape, Xeikon and Yupo.

Jorge Orejuela, general manager at Avery Dennison Mexico, said: ‘Avery Dennison participates in Label Summit Latin America 2018 as gold sponsor to demonstrate our continued commitment to change and evolving this industry with great innovations, such as intelligent labels among others, being shown to the Mexican market during the show.’

Tasha Ventimiglia, Americas event director for Labelexpo Global Series, commented: ‘The Label Summits provide an excellent opportunity for delegates to network, collaborate and hold open discussions on the most pressing issues facing their industry and ultimately their own businesses. The summits bring together some of the most knowledgeable and influential people from across the Americas region and it is a great chance to foster best practice and help build a sustainable and profitable future.’

Conference
The conference program running alongside the table-top exhibition will feature expert speakers discussing key industry topics. On day one, Ciaran Little, director of operations for Smithers Information, will provide an overview of the printing industry both in Mexico and in the wider world. Heriberto Sánchez, president of local association Acoban, will present on the challenges of attracting skilled labor and retaining key employees. Juan Sebastián Estrada, CEO of Mexican converter Ideeo, will outline the company’s experience in moving from commercial printing into production of flexible packaging and labels. A converter panel will bring together leading local converters, including Fernando Gómez of Grupo Ercus and Ricardo Stone of Etiquetas e Impresiones de México. A further session will discuss mergers and acquisitions.

Day two will include technical sessions on shrink sleeve production and in-mold labelling, the latter featuring Alexis Cruz, Latin America sales executive for Yupo and the synthetic material manufacturer’s customer Cristian Reyes, CEO of Mexican converter MayaPack. Iban Cid, managing director of Spanish converter Germark, a specialist in promotional labelling, will talk about how smart label technologies such as RFID and augmented reality can increase consumer interaction and spending. Hernán Braberman, partner and executive design director at Tridimage, will look at the latest international design trends, focusing particularly on how food and drink brands define themselves through design. The day will end with a panel discussion of leading brands, including Mónica Medina, packaging and design manager at Nestlé, Sergio Bojalil, packaging development manager at The Hershey Company, and Humberto Ojeda, international marketing director at Tequila Casa San Matías.