Latma gears up for Australian benchmark survey

The Australian label industry association Latma is calling on its members to participate in its annual benchmark survey, which aims to assist label printers to upgrade their financial tools against industry standards.

Latma gears up for Australian benchmark survey

Given the competitiveness of today’s industry, Latma says its membership more than ever needs comparative data against which to set pricing and manage costs.

According to Latma board member Frank Gavrilos, the organization has again appointed US-based consultancy Industry Insights to conduct the survey and compile the resultant data.   

Gavrilos noted that past participation numbers have grown each year with the program modelled on a similar concept to one in other parts of the world.

He is quoted as saying that each participating member company will receive a full package of its individual results in addition to a second package showing comparative data of industry averages. He stressed that confidentiality is a cornerstone to the success of the project.

Henry Mendelson

  • Oceania correspondent