API Holographics enhances its security label options

API Holographics has upgraded its selective release label base, enhancing its existing portfolio of security options.

The material allows companies to incorporate both tamper evident and holographic security features into self-adhesive security labels to protect products from illegal interference. When a label made with the material is interfered with, either a hexagon or circle pattern is revealed, making detection easy and re-use impossible.

In addition to providing excellent image clarity and consistency, API believes the upgraded label base will also offer additional versatility as it can now be used with a comprehensive range of adhesives. The technical material is also suitable for over printing and sequential numbering, plus it can be supplied with chemical markers.

The selective release material can be hard embossed with the customer’s own design before a pressure sensitive adhesive is applied and die cut, essential for high value documents, electrical goods and medical products. Available in silver, HRI and gold, API expects a lot of interest from a wide range of sectors worldwide.

API Holographic’s managing director Stephen Clarke commented: ‘The threat from counterfeiters is growing all the time and they’re showing real ingenuity and a desire to move into new markets. It means that companies are searching out security label solutions that have the technical quality and absolute consistency to protect their customers and end-users from the potential safety, quality and reliability issues of illegal counterfeit goods. We believe our new selective release label base has these qualities in abundance and can help to create labels which offer protection at every stage of the supply chain.’

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