Shaharaji to show ITW cold foils at Labelexpo India 2022

Stamping foil provider Shaharaji Associates will showcase the ITW ShineMark range of cold foils at the upcoming Labelexpo India 2022 under its new firm Sharjun India.
 Shaharaji Associates will showcase the ITW ShineMark range of cold foils at the upcoming Labelexpo India 2022
Sharjun India is an affiliation between Shaharaji Associates and Arjuna Global Impex. 
 
ITW Cold foils were officially marketed for more than a year by Shaharaji Group throughout India. The group is currently equipped with six heavy duty slitting machines in Chennai and currently has the capacity to slit 2,00,000 sqm a day. The Chennai plant is set up in 21,000 sqft area and has capacity to stock more than 10 million sqm materials at a time.  
 
Its Delhi plant in Narela is being renovated with a similar capacity and Infrastructure with a scope to reduce the supply lead time in the Northern India region and expand volumes. The plant is expected to commence operations from January 2023.  
 
The senior partners of the company, Suresh Chawla and Rajesh K Bhandari, have wealth of expertise on all types of stamping foil application built up over three decades. The cold foil business is currently marketed and lead by Mohit Bhandari, Chirag Bhandari and Rakshit Jain who have five years experience in this subject. 
 
‘In current scenario, the raw materials of allied products have seen drastic price increase in the market and our current target is to supply top-notch materials at a best workable price and ensuring consistency by supplying one among the most reliable and supreme brand in the world,’ said Rajesh Bhandari. 
 
‘In India, presence of ITW was delayed due to pricing and other terms. But now that we have a clarity with them in terms of price and quality products. We have converted big users having decent stake in Indian Market and further look forward to expand more in 2023'.  
 
Shaharaji will be exhibiting for the first time at Labelexpo India.  
 
‘I personally visited Labelexpo India in 2018 and it looked promising to me. I always had a plan to participate at the show in the future. We received positive feedback from exhibitors. Additionally, known printers and converters visited the show,’ Rajesh Bhandari said. 
 
The supplier will promote ITW cold foils at its stand during the show. Representatives from ITW Korea are expected to be present at the Shaharaji stand for direct customer interaction. 
 
‘We expect to see a high number of label converters at the show. The show promotion is going very well and each year we have seen high number of visitors. We hope to meet the right people at the show,’ he concluded.
Akanksha Meena is the Global Brands Editor for Labels and Labelling

Akanksha Meena

  • Global Brands Editor