New innovations in asset visibility solutions from Zebra

By Elaine Wilkinson, senior manager for supplies product management at Zebra Technologies.

Zebra Technologies is delighted to be showcasing our solutions at Labelexpo Europe 2025 in Barcelona. This is exciting news for attendees as we’ve seen firsthand how eager people are to explore all facets of labeling and printing beyond just the labels themselves.  

This year, we are ready to engage with visitors and share our diverse portfolio of supplies ranging from wristbands to RFID media, synthetic labels and our temperature-sensing visual indicators. You’ll also have the chance to see and learn about our printing solutions, including the ZT411 Industrial Linerless Printer and sustainable ZeroLiner media.

We’re bringing our subject matter experts to present on key topics in the RFID masterclass.   Louise Scott will delve into RFID Chip programming and data management, while Rich Barfield will guide you through understanding the Digital Product Passport (DPP).

Additionally, our labeling solution experts will be available at the booth (5F43) and in the Solution surgery ready to discuss your labeling challenges by providing advice and solutions. 

We look forward to connecting with you and exploring the future of labeling together.