Robos-Labels celebrates 65 years of high-tech label innovation
The German family company evolved from a screen-printing workshop to serve customers in 30 countries.

L-R: Daniel Sugg and Simon Reuter, managing directors of Robos-Labels.
Robos-Labels has marked its 65th anniversary, celebrating its transformation from a small screen-printing workshop established in 1960 into an internationally active system provider for high-tech labels serving customers in over 30 countries.
The Stuttgart-based family company now produces more than 360 million high-tech labels annually for 1,000 active customers, combining conventional and digital systems in state-of-the-art production facilities. The company has evolved from producing adhesive labels to developing smart products that meet the demands of modern industry.
'We continuously invest in research, AI, digitalization and the development of our employees and leaders,' said Daniel Sugg, managing director of Robos-Labels. 'Our goal is a robos-labels that will stand for precision, trust and progress even 100 years from now.'
The company employs staff from 20 nations, with many employees staying with the business for decades and some representing the second generation of their families to work there. This workforce stability reflects the company's commitment to social responsibility, sustainable processes and strong values culture.
As a family-owned business, Robos-Labels maintains its regional roots near Stuttgart while operating globally. The company emphasizes its focus on teamwork and long-term employee relationships as key drivers of its success.
The anniversary milestone offers the company an opportunity to reflect on its technological achievements and dedicated personnel, while looking toward future developments in digitalization, sustainability, and leadership development. The business continues to position itself as a technology-driven innovator in the high-tech label sector.
With its clear focus on innovation and established international presence, Robos-labels aims to build on its six decades of growth while maintaining the precision and reliability that have defined the company since its founding.
Stay up to date
Subscribe to the free Label News newsletter and receive the latest content every week. We'll never share your email address.