Double appointment at Screen Europe

According to the statement, Screen is experiencing strong growth across Europe. Its sales in Germany, for instance, have quadrupled over the past three years. It aims to build on this success with further expansion in other European markets, including its home Benelux region.  

Van den Broek has been with Screen for around 20 years in international sales, product management, and marketing. In his new role as regional sales manager for Benelux, he’ll be responsible for sales of both Screen Truepress Jet label and commercial high-speed inkjet printing platforms. He will work alongside and gradually take over the role of area director Frans Kops, who will retire in late March after a long career at Screen Europe. Van den Broek will also support sales of Screen’s new flexible packaging inkjet solution. He is Dutch and holds a degree in Economics from the University of Amsterdam.

‘With his long experience in the business and in-depth knowledge of Screen’s innovative technology, Martijn is the right person to drive the expansion of our client base in Belgium and the Netherlands. He has a deep understanding of what customers need, an extensive network. He knows how our advanced digital printers can help print companies achieve their objectives in today’s challenging market,’ commented Bui Burke, senior VP of sales at Screen Europe.

Motoshige, who joined Screen in 2014, moved from the Screen headquarters in Kyoto to its European operation in 2019, where he became manager of sales and operations. As well as his role as marketing director, Motoshinge will be responsible for managing the Screen Technology Center in Amstelveen. He is a Japanese national and holds a degree in Western history from Keio University.

‘With his proven marketing skills, Taishi has contributed to our expansion in Europe since he joined Screen Europe’s headquarters in 2019. He will now drive our marketing strategy with energy and expertise in his new role as marketing director,’ added Burke.