Durst promotes Steve Lynn to lead labels division

Lynn will focus on sales strategies to ensure growth in the North American label market and will be responsible for building on relationships with finishing equipment and substrate partners.

‘Steve is a highly skilled technical business leader that will be a resource for both Durst sales personnel and also the customer base. When Steve rejoined Durst earlier this year, he immediately began to focus on labels and packaging,’ said Tim Saur, CEO and managing director of Durst North America.

'This promotion has been the plan from the outset, and although all of our lives have changed due to the pandemic, and many may question why we would continue to invest now, the reality is Durst remains fully committed to labels and packaging - offering incredible products and a focus on increasing investment,’ added Saur.

‘I am very excited to have the opportunity to build a strong team who can help the North American market realize the potential of increased short and medium run label and specialty packaging production,’ commented Lynn. ‘We will also focus on helping converters with analog to digital production conversion that is now truly possible with the quality, speed and flexibility of the Durst Tau RSC platform.’