Kai Schildwaechter has been promoted to European sales director for ITW Foils Europe.
Schildwaechter has served as sales director for ITW Zip-Pak Europe as well as global key accounts manager for the ITW Brand Identity Group. Prior to ITW, he held a variety of sales and product management positions within the packaging industry.
ITW Foils’ current European sales director, Graham Price has also been promoted to general manager ITW Thermal Films Europe and North America. The company commented: ‘His extensive global experience in thermal transfer ribbon makes him uniquely qualified for this expanded role’.
The company plans to expand its UK manufacturing platform, R&D capabilities and distribution facilities as part of a growth strategy in its European business. It is also completing a global recapitalization and capacity expansion of its holographic film technology. This expansion targets high growth holographic product segments of transfer films, lamination films, cast films and cold foils for its packaging and label markets.