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  • 26 May 2021

Steve Sundstrom appointed president of Sato America

Steve Sundstrom has been appointed president of Sato America

Steve Sundstrom has been appointed president of Sato America to accelerate the company’s transformation into a customer-centric provider of auto-ID technologies in the region.

Sundstrom joined Sato America in 2018, most recently holding the position of senior vice president of sales and operations. His leadership and overseeing sales, operations, marketing, and production have contributed to accelerated growth and market expansion for the company. 

In his new role as company president, Sundstrom assumes responsibility and oversight of Sato’s business in North America. In addition, he will contribute to the development of Sato’s offering of integrated auto-ID systems.

Goro Yumiba, global operations officer for Sato, said: ‘Steve is the right person to lead Sato America because of his focus on solving problems through developing innovative solutions that create sustainable value for our customers. He continues to transform Sato America into a company that not only delivers solutions but provides the ongoing services needed to keep our customers running at peak performance.’

‘Sato America is uniquely positioned to drive value to our partners and end customers. At Sato, we believe that information is vital to help businesses run smoothly. Our goal is to digitize the world through auto-identification solutions that quickly provide the right data to make impactful decisions. It all starts at our customer’s location, and that is where you will find us,’ commented Sundstrom on his appointment. 

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