ATB-Group-TSYN launches American operation at Smart Summit
ATB-Group-TSYN, a company specializing in security labels, is launching its new American operation and patented protection solutions at Smart Label Summit Americas, taking place on 27-28 June in Miami.
The company, based in Israel with manufacturing facilities in Eastern Europe, has developed the new security label solution of Latentogram and Unigrams, to help brands combat the worldwide problem of counterfeiting. These technologies help organizations in the drink, food, pharmaceutical and other consumer indus-tries to prevent this criminal activity affecting their products. The company also works closely with organiza-tions and institutions in the securities, financial, transportation and public sectors.
These new solutions, which are being showcased at Smart Label Summit Americas, are protected by international patents and are the result of twenty years of research in the fields of chemistry, physics and mechanics. With some industries experiencing 60 per cent of goods being counterfeiting, manufacturers can combat severe financial losses and safeguard their brands for the long-term.
The company has extensive experience in this area with its own production, research laboratories and scientists, all driving these technologies forward and constantly developing new areas. ATB-Group-TSYN is already working with governments to help them protect intellectual property from counterfeiting activities. This includes a contract with the Republic of Belarus, protecting banknotes and other official government documentation. Distributors of wellknown global brands such as Bourjois, Garnier and L’Oreal, are already realizing the value of such anticounterfeiting solutions. These technologies cannot be duplicated, ensuring guaranteed protection for a multitude of FMCG brands.
Vadim Yesepkin, executive VP of ATB-Group-TSYN, said: ‘We’re delighted to unveil this new technology at Smart Label Summit Americas and we look forward to networking with many of our colleagues in this fastdeveloping industry. Counterfeiting is worldwide problem and it is important to be able to educate brandowners and manufacturers about the importance of combating this phenomenon through the best technologies available.’
Smart Label Summit Americas, taking place 27-28 June at the Intercontinental Hotel in Miami, is a unique international event that will explore the infinite possibilities of the complete smart label technology solution available to the American and global market. High-profile speakers from leading end-user organizations in the pharmaceutical and retail sectors and RFID and smart labels experts, will deliver presentations to senior-level international delegates over the two days.
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