Avery Dennison wins TLMI Environmental Leadership award

The Fasson Roll North America division of Avery Dennison Corporation has been recognized with the 2008 Environmental Leadership Award from the Tag and Labels Manufacturers Institute (TLMI).  Since 2003, TLMI annually awards the leadership efforts of a both a converter and supplier member company that can demonstrate its commitment and quantitatively measure good environmental practices.

‘Avery Dennison is taking an active, leading role in the implementation of industry sustainability initiatives,’ said Calvin Frost, TLMI environmental committee chair.  ‘The company has created a multi-pronged strategy which has improved their products and processes.’

 Sustainability initiatives recognized by TLMI include:

• Doubling the Fasson EcoFriendly portfolio offering that includes pressure- sensitive and Rapid-Roll renewable and post consumer waste (PCW) options.  Many of the product offerings carry chain-of-custody FSC and SFI certifications.

• Giving converters access to service programs – Fasson Exact, Ready Width, Optimum Performance – that can improve productivity and reduce waste, along with creating better inventory management.  These services have grown in synch with demand.

• Introducing, in partnership with Channeled Resources Group, Recycled Solutions, a liner recycling program that ensures all liner products – including paper and PET silicone coated – can be reused or recycled with regional collection centers and simple logistical solutions.

• Continuing education vehicles such as regional road show events and webinars to help converters understand how they can engage in green behaviors that drive value.  Topics ranged from waste hierarchy, to using life-cycle analysis and data-driven information for informed decisions making, to looking at trends and opportunities.

‘We’ve taken a thoughtful approach to our sustainability initiative’, explained Kevin Rinehart, market segment leader, Fasson Roll North America.  ‘While converters can benefit from our expanded eco-friendly product portfolio, our intent is to deliver a complete package that includes environmental certifications, sustainable service offerings and continued educational training sessions.’

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