Clemson University to host Brand Color Management session

Jay Sperry of Clemson University will host a Brand Color Management session on October 1-2, 2008 at the Madren Conference Center in Clemson, South Carolina.

This 1.5 day seminar outlines the opportunities and challenges for creating state-of-the-art brand color management programs. This seminar presents the value of creating and sustaining quality color standards, as well as offering the tools and questions needed to understand, initiate, and monitor your brand color management program.

This course is said to be ideal for:

• Brand managers responsible for defining color expectations, color tolerances, and monitoring the color equity from their vendors

• Color practitioners working for a wide range of companies responsible for carrying out brand color programs and communicating results

• Account managers for graphics, production, and consumer products that are required to maintain successful relationships between customers and vendors

• Sales representatives and managers looking to provide state-of-the-art color management and accountability to their customers and employers