DataLase opens new US headquarters

DataLase (formerly Sherwood Technology), originator of the award winning DataLase process, has announced the opening of its new North American Headquarters under the name DataLase Inc. The facility is strategically located in Atlanta’s Technology Park, which houses the area’s high tech community and is just 30 minutes from Hartsfield-Jackson International.

The new headquarters will function as a sales office, manufacturing, technical support and distribution/warehousing facility supporting all new and existing North American customers and license partners. The facility will also house a high-tech applications laboratory to demonstrate the wide range of possibilities for laser marking, enabling current and potential licensees and end users to test the final results of using DataLase’s innovative color change technologies.

DataLase has appointed Christine Mest as sales & marketing coordinator for the new US-based headquarters. In her new position, Christine will be supporting the North American sales channel for the groundbreaking DataLase Packmark coding and marking solution as well as the launch of the DataLase Casemark label replacement system. She will also be the primary customer relations contact.

Christine brings to DataLase over 10 years of business development and marketing experience.  Prior to DataLase, Christine held various business development, sales support and marketing positions with NTS, Inc., RETX and Mirant, a division of the Southern Company. Christine holds a BS in Marketing from Spring Hill College in Mobile, Alabama.

Kevin Murray, vice president and general manager of DataLase Inc., commented: ‘The opening of our new, fully equipped headquarters demonstrates our express commitment to our US-based license partners and end users. This significant investment needs to be further supported by competent new staff and we believe that Christine will play a vital role towards the successful growth of the company in the US market.’