Dry peel fridge magnets are a first

Following extensive development, UK-based label and packaging converter Leading Edge has created a range of pioneering on-pack dry peel collectable fridge magnets.

Initially launching in the produce sector of Sainsbury’s, Leading Edge has produced a collection of magnets across broccoli, carrots, cauliflower and leeks for the major multiple.

The dry-peel fridge magnets were printed UV flexo bringing three webs consecutively through the press; laminating and die-cutting were also done inline. Patent is currently being applied.