Channeled Resources succeeds with Channeled Choice

Channeled Resources Group (CRG) has sold 25 million feet of its competitively priced Channeled Choice portfolio of pressure sensitive papers and films in just four months after initiating the program.

Channeled Resources Group has sold 25 million feet of its competitively priced Channeled Choice portfolio in just four months after initiating the program

‘We’re thrilled that Channeled Choice is now saving our existing customers money and has opened the door to new business,’ said Cindy White, president and CEO of Channeled Resources Group. 

‘Converters are really appreciating being able to purchase from our huge volume of off-cuts of prime, variable information and specialty products. These are very busy times for North American converters making labels for food, pharma, home and personal care and safety products and we’re honored to be able to offer an economic option for these essential industries,’ added White.

The Channeled Choice portfolio includes premium papers, VI papers and films and is the result of an extensive supply agreement between CRG and a major US substrate manufacturer. Materials are offered on 4.5in or wider rolls, 5,000 to 20,000 feet and shipped out of CRG’s 200,000 sqft manufacturing facility outside Wausau, Wisconsin.

‘We are now able to offer thousands of best quality pressure-sensitive papers and films at a better price. Our warehouse is literally brimming with material as we receive truckloads of new material every week,’ concluded White.