Dienes receives German Brand Award

The ‘Special Mention’ award honors work for special aspects of brand management – an award that honors the commitment to the competitiveness of German brands.

‘I am very pleased that Dienes has been awarded the German Brand Award,’ said Rudolf Supe-Dienes. ‘This shows me that Dienes as a medium-sized company is on the right track in terms of brand management, as well as various innovation awards, on which we can continue to build in the future. Compliments to our team.’

Dienes received two awards, one for the brand management of the Dienes brand in the category ‘Industry Excellence in Branding – Corporate Brand of the year, Category Industry, Machines and Engineering’ and the other in the category ‘Product Brand of the Year’ for the brand management of the knife holder series ‘DS’.

Initiated by Germany's design and brand authority and judged by a top-class panel of experts from brand management and brand science, The German Brand Award rewards unique brands and brand makers.

Only companies nominated by the German Brand Institute, its brand scouts and expert committees for the German Brand Award 2018, can take part in the competition. Over 1,250 entries were submitted to the German Brand Award this year.

Dienes, founded more than 100 years ago, is a supplier of knives, knife holders and robot slitting systems for industrial applications. Its products are used in both roll-to-roll and roll-to-sheet processes.

Dienes knives and knife holders are used to slit, scratch and perforate a wide variety of materials, such as packaging, labels, adhesive tape, battery foil, lithium-ion accumulators foil, nonwoven, cellulose, paper, core paper, aluminum, carbon material, diaper closures and more.