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  • 08 Oct 2019

FLAG signs on 100th converter

Ken Collins, vice president of Adcraft Labels

FLAG (Flexo Label Advantage Group) has reached a significant milestone with the addition of their 100th member: Adcraft Labels in Anaheim, California.

Since the firm started in 2009, FLAG has retained over 90 percent of their Members by delivering savings and providing a growing list of value-added services.

For over 30 years Adcraft has supplied other industries including health and beauty, personal care, pharmaceutical, nutritional, food, beverage, consumer goods, and security printing. They have won multiple awards for innovation, craftsmanship and design.

‘We’re thrilled that Adcraft Labels has recognized the power of the FLAG community and joined our organization. We strive to provide opportunities for companies like Adcraft Labels to be more competitive in the marketplace and become stronger without sacrificing independence,’ said John McKay, president and founder of FLAG.

The primary goal of the organization is to deliver savings to its members on roll label substrates, inks, tooling, pre-press, digital, shipping and more. FLAG negotiates national vendor contracts, leveraging the buying power of all its label converters.

Additionally, FLAG members benefit from catastrophic recovery plans, penetrating new markets and application niches, and having access to new resources. These benefits are delivered through an online resource site, small peer groups, quarterly calls and an annual meeting.

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