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  • 04 May 2022

Mark Andy to showcase power of hybrid

Mark Andy has confirmed The Power of Hybrid Forum 2022, a two-day event which will include live presentations of three label presses

Mark Andy has confirmed The Power of Hybrid Forum 2022, a two-day event which will include live presentations of three label presses, with a focus on digital hybrid and the benefits they bring.

The event will take place in the Mark Andy Europe’s Demo Center in Warsaw, Poland, on May 31 and then as a virtual event on June 1. 

‘We’re very excited about an opportunity to invite our current and future customers for an in-house event, organized after a long break in our Warsaw-based demo center. We’ll be happy to host everyone interested in new solutions for digital hybrid and flexo printing,’ said Lena Chmielewska-Bontron, European marketing manager for Mark Andy. 

‘We hope that our upcoming event will be an inspiration for all participants, delivering additional information and ideas for their business. Digital hybrid technology will be theme of this year’s event. We’ll present the opportunities it brings to printers, who are familiar with the traditional processes, and invite them to consider the benefits of adding digital hybrid to their production line and showcase the expanded range of solutions it can add to current business offerings,’ added Chmielewska-Bontron.

The visitors will take part in live demo sessions of three printing presses and new label production automation software– sMART Link. The second demo will feature the Digital Series HD, equipped with a Kurz Distorun embellishment module. The final demo will focus on a toner-based digital hybrid press, The Digital Pro. 

Along with the three mentioned digital hybrid presses, Mark Andy will launch a completely new sMART Link - a real-time, on-press data collection and monitoring system. It works with new and existing Mark Andy, and other presses, found on the converter’s floor and can be accessed through a cloud-based platform on the single machine, production floor, or enterprise level. 

The final presentation will also cover Mark Andy’s current position and portfolio as well as reference market trends worldwide. It will be followed by an open discussion with participants. 

‘We hope that this year’s The Power of Hybrid Forum 2022 will make up for our absence at Labelexpo Europe and will bring many interesting ideas and solutions to our customers. We invite you to participate in our in-house meeting and – if this option is impossible – to register for an online event,’ concluded Chmielewska-Bontron.

The registration is now open on the manufacturer’s website.

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