New European paper packaging alliance announced

EPPA aims to find concrete solutions to increase recycling and to reduce carbon emissions of food and foodservice packaging without compromising food safety and human health protection. EPPA will also work with European policymakers to support these common priorities.

‘Europe and the wider world face many challenges ranging from climate change and resource scarcity to countering bacterial and viral infections,’ said Antonio D’Amato, EPPA first president and president of Seda International Packaging Group. ‘Already in the early 20th century for example the paper cup was especially developed to avoid in public transport and in hospitals the hazards and health concerns of shared and re-used glasses and dippers. 

‘Sustainably sourced and manufactured paper and fiber-based foodservice packaging can deliver solutions that protect the health and safety of consumers, the vitality of our environment and the viability of a circular economy. We look forward to working with policymakers to deliver solutions to these common objectives and call upon them to recommit to evidence-based policy making and working in partnership with business.’

Deputy president, Eric Le Lay added: ‘EPPA represents both suppliers of renewable and sustainably produced raw materials and manufacturers of foodservice packaging. Our objective is to build partnerships with organizations who share our focus on developing and delivering practical solutions. EPPA members are committed to helping foodservice operators deliver the best consumer experience in the spirit of food safety, low carbon, and a circular economy. We look forward to welcoming new members who share our vision.’

The founding members of the European Paper Packaging Alliance are: Seda International Packaging Group; Huhtamaki; AR Packaging; Smith Anderson; Schisler Packaging Solutions; Stora Enso; Metsä Board; Mayr-Melnhof Karton; WestRock; Iggesund/Holmen and Paper Machinery Corporation. The association has its seat in The Hague, Netherlands at the offices of Lejeune Association Management. Managing Director will be Hans van Schaik.