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  • 04 Apr 2022

Nilpeter appoints Trükimaailm as agent

(L-R) Janek Zupsman, CEO, and Hannes Truumäe, sales director, of Trükimaailm AS, Nilpeter's new agent for Finland and the Baltic region – Estonia, Latvia, and Lithuania

Nilpeter has appointed Trükimaailm as the new agent for Finland and the Baltic region – Estonia, Latvia, and Lithuania. Local market knowledge, a strong footing in flexo, and ambitious sales targets were deciding factors for the Danish manufacturer.

Dan Wissing, area sales manager, Nilpeter A/S, said: ‘We’ve got a great setup with KBA in Poland, and when we expressed a desire to ramp up in the Baltic region, Trükimaailm came highly recommended. The match with Janek Zupsman and his team was evident from the start – they’re well-versed in flexo through KBA, Flint Group, and Techkon, among others, not to mention highly ambitious on behalf of Nilpeter. During our initial discussions, we learned that Trükimaailm also had a strong footing in the Finish market, so we decided to engage them there too.’  
 
Janek Zupsman, CEO, Trükimaailm, added: ‘We’re very excited to engage with Nilpeter, and we look forward to being an active partner, and making the best of an already great working relationship. We believe it’s better to be proactive, following the mantra of “if you wait, you’re always late”, and in early April we’ll be going on a customer roundtrip to meet and better familiarize ourselves with the Nilpeter customers in our markets.’  
 
Trükimaailm is already well-versed in the Baltic and Finnish flexo markets through its partner agreements with Koenig & Bauer, Flint Group, Techkon, and Agfa, to name a few. Additionally, Trükimaailm’s technicians can assist with press service and installations, making them a great local partner for Nilpeter.   
 
‘The Nilpeter product line completes our product portfolio, from inks, plates, and anilox rollers to full-scale printing presses. And we have already set ambitious sales targets for ourselves based on market trends and movements – flexo is growing in our region, doing very well, especially within flexible packaging, an area where the Nilpeter technology is second-to-none,’ Zupsman concluded. 
 
Trükimaailm, which translates to ‘The World of Printing’, was founded in the summer of 1996, and today, has offices in Tallinn, Riga, and Vilnius. The company's main activity is sales and service of high-quality printing presses and spare parts for the label and flexible packaging printers in Finland and the Baltic region. Trükimaailm will market the entire Nilpeter product program, from FA-Line, the new FA-26 and MO-Line Fusion and to value-adding units. 

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