Nilpeter USA and Screen Americas have aligned their collective go-to-market activities for the Panorama digital label printing platform, providing complete, end-to-end support to North American label converters.
The companies have established a comprehensive go-to-market program to help label/packaging printers and converters maximize the Panorama platform and profit from the synergy between the two companies.
The Panorama one-source go-to-market program includes market evaluation, utilization analyses, ROI data consulting, in addition to sales, service and supplies. It taps Nilpeter’s 100-year heritage of service within the packaging industry for narrow web flexo printing, manufacturing and converting, while also taking full measure of Screen’s 150-year history of scanning, pre-press workflow, color reproduction and print-on-demand, digital inkjet development.
The Panorama product line consists of Nilpeter flexo units, Screen digital inkjet presses and Nilpeter converting technology that can be configured to fit customer needs – all in-line, all from the Nilpeter and Screen coalition. Panorama can operate as a stand-alone digital press, as a combined digital press and converting line, and as a hybrid press that integrates flexo units, the digital press and converting.
Both Nilpeter and Screen serve industries in transition from an older world of conventional analog production to next generation, Clean Hand manufacturing and production. The two companies see the opportunity to combine their expertise and leadership in both flexo manufacturing and digital inkjet printing to help customers navigate this transition with best in-class technology, manufacturing know-how and digital print expertise.
Screen Americas president Ken Ingram said: ‘The narrow web flexo market has experienced healthy growth for some time, but we know the same business pressures that we’ve seen impact other print markets are affecting the packaging industry as well.’dustry trade publication.
Lenny DeGirolmo, president and managing director at Nilpeter USA, added: ‘Our customers have one foot in two worlds. They’re serving customers who have built brands on 30 years of analog print methods and yet they need to help them meet the challenge of next generation problems: faster time to market, late stage customization and SKU proliferation.’