Pulse Roll Label secures Link digital business success

Link is a digital portal that enables printers to manage their order-to-delivery process with complete information transparency. It provides access to price lists, compliance information, and various helpful technical and commercial services.

‘After launching Link in 2021, we have had nothing but praise,’ commented Gary Seward, managing director at Pulse Roll Label. ‘With the pressure on converters to respond quickly to their customers, Link offers instant communication regarding orders, as well as the ability to easily view relevant information, saving telephone calls and administration, minimizing wasted time and errors.

‘The label industry is under pressure to perform. It continues to be a high-growth market and converters are challenged to drive operational efficiency. The Link provides a seamless link between our business and theirs, providing significant time savings and complete data transparency to enable fast turnarounds and quick decision making; both are invaluable in today’s volatile market conditions.’

The latest Link platform enables printers to link their ERP systems directly into the portal for a digital workflow. It also includes a Knowledge Base with access to technical and sales data sheets so that teams can access product information 24/7, 365 days a year.

The platform offers automatic ink replenishment for dispensers, as well as a fully interactive mixing guide with a unique millage calculator that works across the company’s PureTone and PureAqua ink ranges. Customers with more complex queries can also use LINK to request telephone, digital or on-site support via a ticket inquiry system.

‘Link is not just the bridge that connects our customers to us but is the key to unlocking added value in an industry that’s historically been focused on more traditional methods of communication,’ added Seward. ‘True to its name, for many of our customers, it’s been the missing link to a much more stable, flexible and efficient print supply chain.’