TLMI addresses pandemic’s impact on converters

TLMI has published the winter edition of the association’s Market Watch, a biannual market intelligence and complimentary resource focused on the impact the Covid-19 pandemic has had on the North American narrow web industry.

TLMI has published the winter edition of the association’s Market Watch focused on the impact the Covid-19 pandemic has had on the North American narrow web industry

The report is researched and compiled by industry market research firm LPC. For the most recent edition of the report, nearly 100 North American converters filled out detailed surveys and participated in one-on-one interviews. The report focuses on the impact that the unprecedented circumstances of 2020 have had on the North American narrow web industry, in addition to highlighting converters’ current strategies for the short and longer-term. 

Highlights of the report include converters’ 2020 growth by company size range, converters’ growth per end-use segment, and how the pandemic has impacted companies’ number-of-employees status, employee pay raise and bonus status, and the percentage of companies’ employees that are still working from home.

Also included in the Market Watch is an analysis of the current hiring and recruiting tools that converters find the most effective in addition to purchasing projections for 2021 for conventional and digital presses, pre-press equipment, press auxiliary systems, and IT/IT Infrastructure investments.

‘Two of TLMI’s core values are networking and knowledge sharing. Both continue to be top of mind for us at TLMI as we continue to navigate the global pandemic and stay connected with each other through this crisis,’ commented Linnea Keen, president of TLMI. ‘The Market Watch Converter Survey is carried out annually and is based on valuable member data, feedback, and information. 

‘As I was reviewing the report, it struck me that Market Watch is unique in that it provides our membership with data from three leading sources - the Market Watch Converter Survey, the TLMI Rollstock Report, and the association’s Quarterly Trends Report - all woven together to provide a comprehensive view of the health and outlook of our industry. The input is provided by different groups of respondents at different points in time with unique perspectives within our membership, both converters, and suppliers. I find it so powerful.’