UPM Raflatac’s Vanish PCR plastic labeling materials for the US market have been independently certified by SCS Global Services as featuring at least 90 percent post-consumer recycled content (PCR) in both the face and liner.
The UPM Raflatac Vanish PCR range of clear, white, and silver PET film label materials enables brands to produce eye-catching visuals with more sustainable labels that support the circular economy. They are suitable for the food, beverage, or personal care markets and use less raw material than other standard clear-on-clear products.
According to UPM Raflatac, Vanish PCR is the only clear-on-clear labeling material on the market that incorporates recycled content, featuring PET face and liners made from 90 percent post-consumer recycled content. The recycled content in all of the UPM Raflatac 1.2 mil and 0.92 mil face and liner label materials have been verified in accordance with SCS Global Services’ Recycled Content Standard.
For UPM Raflatac, an important measure in ensuring the responsible origin of raw material is the use of external verification, such as for recycled material. UPM Raflatac works with various partners for these verifications, with SCS Global Services selected to evaluate its PET labeling materials. The certification, represented by the SCS Kingfisher certification mark, is a visual expression of a proven commitment to sustainability through environmental stewardship, responsible resource management, and diversion of materials from the waste stream.
‘We are honored that our Vanish PCR range of sustainable labeling materials and PET PCR liners sold in the US were awarded the SCS Kingfisher certification mark for recycled content,’ commented Gabrielle Whittaker, director of films and specials business in Americas at UPM Raflatac. ‘Brands looking to incorporate more recycled content in their packaging materials can be confident that when selecting materials from our Vanish PCR portfolio as well as those with PET PCR liners that they are promoting the circular economy and moving to a future beyond fossils.’
Vanish PCR is part of the UPM Raflatac SmartChoice portfolio of products, enabling brands to make material selections using technologies that keep the materials in use for as long as possible.