Devi Graphics expands into flexo

India-based Devi Graphics has added flexo to its offset pre-press offering with the recent investment in a Kodak Flexcell NX System from Miraclon, installed and supported through Monotech Limited.

Devi Graphics has added flexo to its offset pre-press offering with the recent investment in a Kodak Flexcell NX System from Miraclon

The company, established in 2005 by Tilak Raj, and with day-to-day operations now managed by his daughters, Janvi and Kaveri Satija, is located in a tri-city area that is better known as ‘Press Site’ for its wealth of local print and packaging businesses – from brands to prepress to consumables and production.

‘Over the past few years, we have steadily seen more and more printers invest in flexo presses, while brands are increasingly shifting their offset work to flexo,’ commented Kaveri Satija. ‘There was a growing requirement for narrow- and mid-web flexo plates to be provided locally, so it made strategic sense to expand our offering.’

Devi Graphics decided to invest in a Flexcel NX System based on a thorough ROI investigation, which included reviewing the on-press efficiency, precision, and quality that they could offer their customers. 

‘We’ve built a solid, trusting relationship with Monotech Limited over the years, so when they suggested we look at Flexcel NX Technology, we immediately organized a demo,’ added Janvi Satija. ‘We were quickly convinced that the Flexcel NX Mid System was the best option for us; it’s a proven technology with a system that offers excellent robustness, productivity, and imaging consistency. Furthermore, its advanced plate surface patterning options give us a distinct technological advantage that addresses the efficiency, precision and quality requirements of our customers.’

‘With the Flexcel NX System, we are well-positioned to support our customers as they take on more narrow-web and mid-web flexo jobs, which is already proving to offer an edge over offset for short, medium and long runs. And, as so many of them already know and value the efficiency and quality benefits that Flexcel NX plates bring to the press room, it makes our job just that much easier,’ concluded Kaveri Satija.