Ekta Graphics and Printing Solutions has installed India’s first upgraded HP Indigo 12000 with HP Indigo 15K value pack digital press at its facility in Roorkee, Uttarakhand. The printing company that provides its services to photographers and direct photo studio businesses will utilize the new HP press to venture in B2 size albums, pharma packaging and sheet-fed labels.
HP Indigo HD digital press allows high-quality printing with maximum color gamut. The press offers special colors such as LCLM, LLK and VPVG. This installation will enable Ekta Graphics to provide digital prints in 20x30 size.
The HP digital press offers intelligent color automation. It transforms the photo production to digital from silver-halide or toner processes. The press also helps in lowering environmental impact with silver-free technology, CO2 neutral manufacturing, and consumables recycling, according to HP. Indigo Ink is environmentally safe since it does not require any solvents, chemicals or UV light.
Nitin Sharma, director of Ekta Graphics and Printing Solutions, said: ‘We’ve been in the photo printing business for the last 75 years and therefore, understand that the quality of output should be as precise as the capture has been, with enhanced color accuracy and image quality. By being the early adopters of HP Indigo 12K HD in photo printing business, we are committed to offer our consumers a faster turnaround time with A-grade quality.
‘Installing the first upgraded HP Indigo 12K HD in India has given us an early mover advantage. We are confident that this will further enable us to offer unique and innovative printing solutions to our existing customers, while we acquire new ones.’
Ekta Graphics has recently expanded its operations to work with brands to fulfill the light packaging and labels requirement with this new acquisition. The press will enable Ekta to offer print on demand and customized print services. The print business has already been using HP Indigo printers for the past five years.
A Appadurai, country manager, HP Indigo and Pagewide Web Press, HP India market, said: ‘Technology is evolving rapidly, and in the last 11 years, HP Indigo presses have revolutionized the photo industry completely, taking our products and its capabilities to the amazing photographers. Along with the finest photo labs in the country like Ekta Graphics, we have been able to transform the lives of the photographers by offering them world class photo printing solutions. Beyond technology, the unlimited possibilities and the newest range of sizes including 30x40 photobooks will create the next wave in the photo industry.
‘We really feel proud that by utilizing our HP Indigo HD printing services, our customers are contributing towards a sustainable future. We are thrilled to collaborate with Ekta Graphics and Printing Solutions in their journey to transform digitally. We hope their faith and investment in HP’s devices help them achieve the highest standard of print quality, sustainability and deliver an efficient service experience to their customers.’
The HP Indigo delivers automation and workflow optimization tools to drive more output in a single shift. The press is equipped with HP Print OS. It makes it easier for businesses to identify gaps and incorporate appropriate measures. The machine runs at the speed of 3450 sheets an hour.