Alwan Color Expertise appoints UK distributor

Printers in the UK and Republic of Ireland are to be provided with direct access and support for Alwan Color Expertise technologies thanks to the foundation of Colour Engine Limited and its appointment as Alwan’s distributor. 

Colour Engine will offer existing Alwan clients direct support and help the company expand its customer base. Current Alwan users are urged to contact Colour Engine to make sure that they have the latest Alwan software features and versions and to take advantage of the new local support. 

‘Alwan technology gives clients the most advanced and complete software toolbox to work with when working towards ISO 12647. Apply these shrink-wrap applications with real understanding, high quality training and a straight-forward business approach and we are confident this is what the UK and Ireland market is looking for,’ said Mark Anderton, managing director, Colour Engine. 

Elie Khoury, founder and CEO of Alwan Color Expertise, added: ‘The UK has always been an important market place for Alwan. Our file standardization technology, CMYK Optimizer, was designed and proven for a company in London before it became a worldwide success. 

‘Print Standardizer is also becoming a worldwide standard for press calibration and tracking. We are very confident that U.K. companies currently adopting ISO 12647 standards will find in our tools the necessary automation level and reliability that will allow them to work to standards, improve and maintain their quality and to save on production time and cost.

‘We are very happy to have Colour Engine Ltd represent our product portfolio in the UK and Ireland. We have a long and positive relationship with Mark Anderton and Malcolm Mackenzie and total confidence in them developing Alwan’s presence and partners channel in the UK and Ireland.’ 

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