AR Packaging and Cypheme enter strategic partnership for anti-counterfeiting
AR Packaging and Cypheme have agreed an exclusive strategic partnership to provide anti-counterfeiting and traceability features combined with igh efficiency printing processes.
AR Packaging has developed Futeco Security, a process to print copy resistant and random security markers combined with in-line variable QR codes, directly onto packaging. Cypheme provides an artificial intelligence powered system capable of recognizing the printed product's packaging marker with a neural network, using only a cell phone camera. The Cypheme technology allows a fast and easy way, accessible to anyone, anywhere, to verify the authenticity of the products adopting the technology.
By combining the technological concept of AR Packaging with Cypheme’s technology, this partnership is said to provide proven anti-counterfeit and traceability features combined with high efficiency printing processes.
The technology is to be demonstrated at interpack 2017, taking place May 4-10 in Dusseldorf, Germany.
Harald Schulz, president and CEO of AR Packaging, said: ‘The Futeco Security concept offers our customers a unique solution to counterfeiting detection and thereby enables them to achieve competitive and economic advantages in the market place.’
Hugo Garcia-Cotte, Cypheme CEO, added: ‘This partnership allows us to boost our technology, giving it new forms that will fit new types of products and new volumes.’
In addition to the partnership agreement, AR Packaging is to acquire an equity stake in Cypheme.