Degrava Systems obtains Australian distribution partnership

In a deal that expands its global reach to a sixth continent, Degrava Systems has signed a distribution partnership with Australia's Label Power.

Label Power executives say that the deal to distribute Degrava Systems' DP 8500 digital press used to print digital labels and tags will fill a critical need in Australia's print production industry.  

‘The partnership between Degrava Systems and Label Power means that commercial printers and other businesses that need an industrial short run color label and tag printing system can have a compact competitively priced solution,’ said James Malone, managing director of Label Power. ‘Until now the only solution available was ultra short-run inkjet printers or systems costing the better part of one million dollars. The introduction of Degrava and the DP 8500 into Australia means that finally an industrial digital color label printing solution is available at an attractive price.’

‘Australia represents another step in the expansion of our international business,’ said Tim Sykes, vice president of sales and marketing, Degrava Systems. ‘We will continue to seek opportunities which expand our global reach and build our brand awareness throughout the print and manufacturing industries.’