Avery unveils new materials at Labelexpo India

Avery Dennison introduced several new products at Labelexpo India 2012, held from October 29 to November 1, at Pragati Maidan, New Delhi.

The company demonstrated a variety of new products and services, including:  

• Frozen blood bag labels for use in blood banks and hospitals. The special construction is said to significantly reduce the chances of plasma bag labels failing and makes ice removal unnecessary.
• Food reclosures that provide packages with integrated functionality, to give more value to customers and deliver continued advertisements for brands.
• Wash-off labels that curl and release cleanly from glass bottles in a warm caustic bath, leaving no adhesive residue and enabling brands to meet aggressive recycling targets.
• MultiCycle labels that are claimed to last for more than 30 cycles through the returnable glass system, to deliver the superior shelf appeal of pressure-sensitive graphics at a lower cost and environmental impact.
• S8049, a hybrid adhesive combining rubber and acrylic technology into one product suitable for automotive and rough industrial applications.

‘This year’s focus on Labeling Redefined highlights the evolution of our core technology to help our customers fulfill their brand- and business-building ambitions,’ said Anil Sharma, managing director, Avery Dennison materials group, South Asia and Sub-Saharan Africa. ‘Each year at Labelexpo we introduce innovations that lead the way in delivering opportunities to expand the use of pressure-sensitive materials.

‘We have heard very clearly from our customers and brand owners about the importance of innovations focused on improving sustainability. As a pioneer in the pressure sensitive labeling technology, Avery Dennison has a responsibility to develop branding, packaging and supply chain solutions that contribute to a more sustainable planet. Today we are utilizing collaborative innovation across key industry disciplines to place our company and our customers at the center of a new wave of innovations. It is a very exciting time for our industry.’

Click here for more stories about Avery Dennison on L&L.com.