Nilpeter establishes new Latin American presence in Brazil

Nilpeter has announced the formation of Nilpeter Brazil. This subsidiary will handle the sales and service activities of Nilpeter presses in Brazil as of 1 May 2004. Nilpeter claims that its establishment signifies a strategic focus on Latin America and on the important Brazilian market in particular.

Latin America has become an increasingly important market for the label press manufacturer, which has manufacturing facilities in Europe and the USA. Through its new sales office in Brazil, Nilpeter hopes to be in a stronger position to serve its Latin American market directly.

Sales director Jakob Landberg explains: “We are very optimistic about this important step in expanding Nilpeter’s global brand and strengthening the company’s global presence. It also puts us in closer contact with our customers and partners in the region, giving us a deeper understanding of local needs.”

Nilpeter works in close cooperation with Intergrafica Print & Pack GmbH (IPP) in Latin America. Moving Nilpeter’s support into Brazil will continue to enhance this partnership, which has existed for many years. In the near future, Nilpeter’s Brazilian presence will also benefit the rest of the region by providing a direct local connection to the company.

“Through this new office and our strong regional network with IPP,” he adds, “the products of our strengthened presence in Brazil will bring even greater benefits to label and packaging printers throughout Latin America.”