Dan Blair to develop Labeltronix nutraceutical solutions

In a move to provide health food and vitamin supplement companies with superior labeling solutions, Labeltronix has selected co-founder Dan Blair as nutraceutical label specialist.

‘Dan has what it takes to enhance the brand image of our nutraceutical customers,’ said John Trail, president of Labeltronix. ‘With his vast marketing experience and our state-of-the-art label printing technologies, Labeltronix provides health food and vitamin makers with superior labels, faster turn-around times and increased sales.’

For more than 20 years, Blair has developed successful label solutions and marketing strategies. As nutraceutical label specialist, he will work closely with customers to develop custom label solutions using either digital or flexographic printing technologies.

‘Our eye-catching, elegant foil labels are really going to appeal to consumers,’ said Blair. ‘In addition to getting noticed, these labels will bring a totally new look to the shelves in health food stores. They give instant credibility to any product.’