Enfocus appoints VAR channel manager, North America

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Enfocus has appointed Steve Hosford as value added reseller (VAR) channel sales manager, North America

Hosford reports to Enfocus’ director of sales, Saskia Desmet. As VAR channel sales manager, he facilitates relationships with existing and prospective VARs, with a focus on the consultative nature of selling products like Enfocus Switch in North America. Hosford works alongside Alexander Hamilton, director of business development, NA, who will continue to handle North American OEM relations, major accounts and the Enfocus catalogue channel. 

Saskia Desmet, Enfocus’ director of sales, said: ‘Steve has a very strong sales background and extensive managerial and business development experience in North America. We are confident that his knowledge, coupled with his keen industry insight, will greatly impact our success in the US market. We are happy to have Steve on board.’ 

Hosford has worked in the graphic arts and printing industry for 20 years, and previously held the position of sales director at both X-Rite and Smartstuff Graphics Distribution.

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