Kodak VP to lead digital printing sales and marketing

Kodak has appointed Kevin Joyce as worldwide vice president of sales and marketing for the new Digital Printing Solutions group. Joyce, who also serves as a vice president of Eastman Kodak Company, most recently was CMO of Kodak’s Graphic Communications Group.

‘From offset printers looking to make their first move into digital printing to print service providers with years of digital experience, our approach focuses on providing customers with solutions for where they stand now and when their digital business grows to the next level,’ said Joyce. ‘During these challenging economic times, we focus more than ever on innovating digital print technology to help commercial printers, data centers, direct mail printers and book publishers drive new applications, expand into new markets and create new revenue opportunities.’

Joyce reports to Gustavo Oviedo, general manager, worldwide sales and customer operations, Consumer Digital Imaging and Graphic Communications Groups and vice president, Eastman Kodak Company.

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