Madico appoints marketing and design manager

Madico Graphic Films, a supplier of specialist pressure sensitive coated film products for durable label applications, has appointed Karl Cooper as marketing and design manager. The role will see Cooper further develop the company’s marketing communications program.  

Based at Madico’s head office in Maidenhead, UK, Cooper will manage various strategic and promotional activities, including expansion of the company’s website, e-marketing activities and digital asset library, and provide additional marketing support to the company’s sales teams and agents. He will also oversee the production of technical specification and product collaterals.

Cooper will report to Andy Voss, managing director, Madico Graphic Films, who commented: ‘I am delighted to welcome Karl to the management team. Having spent a great deal of time and service with Madico whilst running his own marketing and design company, Karl already has a thorough understanding of our business, our customers and the market.  Madico offers an exceptionally innovative product portfolio for a diverse range of applications, which has proved to significantly enhance revenues and service offering for our customers.  Karl’s appointment allows us to improve the speed at which new marketing communications information can be created, thereby facilitating our overall proposition to both current and prospective customers.’

With over two decades in the marketing and design industry, Cooper brings a wealth of experience to this new role. Before joining Madico, he ran his own marketing and design business for over 12 years. Prior to this he worked as a designer in several marketing and design agencies.

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