New VP of marketing for Avery Dennison Roll Materials Europe

Avery Dennison Roll Materials Europe has appointed Henrik Kajueter as vice president, marketing, based in Leiden, The Netherlands. He replaces Joao Adao, who has taken up the post of general manager, materials, Argentina and Chile, for Avery Dennison.

In his new role, Kajueter will direct the division’s marketing strategies and lead all marketing activities for Fasson branded roll labelstocks and associated service programs in Europe.

Angelo Depietri, VP and GM, Avery Dennison Roll Materials Europe, said: 'Henrik brings a wealth of experience to our company. He will play an instrumental role in developing the division’s marketing strategies and overseeing all of its marketing activities in Europe.’

Prior to joining Avery Dennison, Kajueter held senior marketing positions at DHL and GE Equipment Services. He started his professional career as a management consultant with McKinsey and Company. Kajueter is a German national and holds a PhD in physics from Rutgers University, New Jersey, USA.

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