SATO America introduces new Western regional sales manager

SATO America, Inc., a leader in barcode printing, labeling, and EPC/RFID solutions, has announced the appointment of Terry Bresin as the new Western regional sales manager. Reporting to Robert Linse, vice president of sales and marketing, Mr Bresin will be responsible for the continued development and growth of channel business within the western territory.

Mr Bresin will focus on securing new reseller agreements and working with existing SATO Business Partners to offer new DCS (data collection systems) and labeling solutions.

Prior to joining SATO America, Mr. Bresin spent eight years with Intermec Technologies Corporation located in Everett, Washington. He held various senior level positions including the past few years as senior product marketing manager for portable printers. Previously, Mr Bresin served for ten years with Texas Instruments and held the position of senior product manager for the airline printer business within Texas Instruments.

Robert Linse commented: ‘Our new and existing customers will be well served by Terry’s many years of industry and printer experience. He will also be a tremendous asset to our highly valued resellers. Terry adds valuable experience and knowledge to our SATO team of professionals.’