Acucote unveils new website

Acucote, a manufacturer of custom adhesive coated products, has unveiled its new website. The revised site provides customers with a resource to keep them connected to the organization and to the adhesive coating industry. Updated daily, the website provides insight into Acucote’s capabilities and the services it provides to customers.

Newly added features include downloadable facestock, liner and adhesive selection guidelines. Customers can also complete purchase order forms and submit new opportunity forms to disclose information regarding a new application directly to Acucote’s business development team.

Gene Lauffer, vice president of sales, said: ‘When we made the decision to update our website we had two goals in mind: usefulness to our customer base and ease of navigation.  Based on customer feedback so far, I believe we have accomplished both.’

The website allows 24-hour access to Acucote’s products and services. Customers no longer have to wait to speak directly with a regional sales representative to be informed about products and services, and are able to receive immediate assistance from the markets and products section of the website. Customers can also review the latest product offerings by visiting the AcuChoice section of the website.

‘The new website highlights Acucote’s products that are common, but we have the ability to produce custom orders which are not on the website,’ said Earl Curran, vice president of business development at Acucote.

Launching later this year, an interactive customer information center will be available to provide customers secure access to view and manage orders. Features will include customer order status, access to invoices, credit memos and payment history.

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